The Blueprint of Business Strategy
The Huffington Post website posted an interview with Dr. Alex Osterwalder the bestselling author of the book Business Model Generation. In the interview Osterwalder noted that business model innovation and new value propositions are very relevant topics because business models expire like yogurt in the fridge. It’s a competitive world out there, so there is no stopping anymore. Everybody has to reinvent themselves. If you want to seriously reinvent yourself you have to have the best in-class tools. And that’s a series of tools, there’s no one thing that can give you all the tools.
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