Aviation Industry Soars on Open Innovation

By • on February 7, 2016

The Garwood Center for Corporate Innovation posted an article which noted that as the aviation industry continues to grow rapidly with improved technology, Open Innovation becomes increasingly critical to its success.  Embraer, a leading aircraft company based in Brazil attended Berkeley-Haas for a one-day seminar on Open Innovation to gain insight into disrupting their current business model. The value of co-creating and end-user experience is a natural deliverable of Open Innovation. Since its inception in 1969, Embraer continues to be a legacy company with several success stories.

Click here to read the full article.

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