Hasbro Is Taking Its Open Innovation Platform Global

By • on September 29, 2022

The Forbes website reported that since Hasbro, the leading global toy and entertainment company, launched its open innovation platform Spark in 2016, it has received thousands of idea submissions from U.S.-based fans of its approximately 1500 brands. As of this fall, fans in five additional markets — including Canada, the UK, Australia, New Zealand, and Hong Kong — now have the opportunity to share their creativity with Hasbro as well. Spark will be rolling out to other hubs for innovation, including countries like Germany, Israel, and Brazil.

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