Success to Innovation
A blog on the Garwood Center for Corporate Innovation website noted that although the current open innovation being practiced still weeds out false positives, it also enables the recovery of false negatives, that is, projects that initially seem almost worthless, but turn out to be surprisingly valuable. Often these projects find value in a new market, rather than in the current market. These opportunities were frequently overlooked by the earlier Closed innovation processes. A company’s internal pathways to market cannot necessarily be restricted to using the company’s internal knowledge.
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