Dialing Up the Volume on Strategic Innovation
The Bloomberg website noted that as generations-old business models are upended by innovations in retail, financial services, bookselling, and a host of other industries, companies must continually adjust their strategic positioning to edge out rivals. But senior executives often find it difficult to conceptualize all the tweaking and retweaking that must be done — let alone explain it to their employees. As a result, people throughout the ranks are often confused about what their company is trying to accomplish in the marketplace.
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