An Open Innovation Primer for the Food & Bev Industry

By • on September 23, 2011

On the Blog Bloinc, Bronwyn Monroe offers an Open Innovation Primer. While seemingly trivial, setting a solid idea for what qualifies as “success” is a vital first step in any innovation oriented project. Often  teams jump on an open innovation project without spending enough time up front to define and align on what success will look like. The focus is often on the scouting part of the process without having spent a lot of time agreeing on the problem to be solved and the criteria for success.

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