Themes from Winners of Open Innovation Award
The CrowdStation website reported on the winners of the IdeaScale Innovation Awards. The companies were asked to share an overview of their open innovation initiative, as well as a description of their engagement strategy. There were two themes that transcended and seemed overarching strategies for promoting successful innovation. The introduction of crowdsourcing to a community necessitates a thoughtful communications and structuring plan was one theme. The second of these similarities was the capacity to engage and provide agency to network members.
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