Lawson: Dig Deeper into Your Customer Base

Lawson: Dig Deeper into Your Customer Base

By • on July 31, 2018

The Web In Travel website reported that in trying to build a convenience store for the future, Lawson, which has more than 14,000 stores throughout Japan, knew it would have to look outside its own walls and bring in innovation from the outside. When it became increasingly obvious that “innovation won’t happen in the meeting room” and it had to

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