
How To Reinvent Your Business Model
The Forbes website posted an article which stresses the importance of reinventing your business model. The article quotes Alex Osterwalder: “Every organization has a business model, but it’s relatively new that people need to make it explicit. It used to be that in one industry, you’d have a dominant business model over decades that wouldn’t
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Firms test new R&D models
The WARC website reports that brand owners like Procter & Gamble, Unilever and General Mills are making enhanced use of open innovation as they seek to drive growth. Procter & Gamble, the consumer goods giant which spends $3bn a year on R&D, has been a particular advocate of this model,