Sustainable Open Innovation Lessons from Carlsberg and the Green Fiber Bottle

Sustainable Open Innovation Lessons from Carlsberg and the Green Fiber Bottle

By • on February 3, 2020

The Emerald Insight website posted a study byMarcel Bogers, Henry Chesbrough, and Robert Strand which describes the case of how the Danish beer manufacturer, Carlsberg, developed the Green Fiber Bottle as part of its sustainability program through an open innovation approach.  It illustrates how a grand challenge associated with sustainability

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