Design the Right Open Innovation Project

Design the Right Open Innovation Project

By • on November 11, 2015

The Innovation Excellence website noted that Open Innovation is now widely recognized as a way to enhance options for innovation by accessing external assets.  However it can mean many things to many people; from running a crowdsourced idea scheme like LegStarbucksIdea, or MyStarbucksIdea, through to large co-branded initiatives like Senseo. In the

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