Five Elements of an Open Innovation Program

Five Elements of an Open Innovation Program

By • on January 13, 2012

The website reports that when Henry Chesbrough coined the term open innovation (2003), organizations (especially R&D driven organizations) embraced it as the solution to business model limitations. Companies representing consumer products (e.g., P&G, Clorox), natural resources (e.g., GoldCorp, healthcare (e.g., GSK, Pfitzer),

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