How News Organizations Use Open Innovation in their Product Development Strategy

By • on April 21, 2011

At the International Symposium on Online Journalism which took place in April 2011, Seth Lewis, a teacher at the University of Minnesota, and Tanja Aitamurto, a Finnish Ph.D student working as a visiting researcher at Stanford, released a paper on the ways in which top news organizations — like The New York Times, NPR, and the Guardian — have created and used their own application programming interfaces (APIs) to work with outside developers.

Click here to read an article highlighting the paper published on The Nieman Journalism Lab’s website. According to the authors of the article, “When news organizations embrace the flow of ideas inbound to the organization as well as outbound from the company, they are actually implementing one of the main principles of open innovation in their product development strategy.”

Image via flickr.

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