Hyundai Group’s Innovation Conclave Offers Glimpse into Promising Future Tech from Start-ups

By • on November 23, 2021

The Autocar Professional reported that on Nov.22 the Hyundai Motor Group held the ‘2021 Open Innovation Lounge for demonstrations of new technologies with promising domestic and foreign start-ups at the Hyundai Motor/Kia headquarters. The Open Innovation Lounge is Hyundai Motor Group’s open innovation product development platform, launched in 2019 to foster a culture of agile product and new technology development and to quickly apply customer-desired technology experiences to vehicles through technological cooperation with external start-ups. In addition to representatives from Hyundai CRADLE Silicon Valley and Berlin, about 20 representatives and officials from global start-ups from Korea, the Netherlands, Germany, Finland, China, and Israel participated in this year’s event.

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