Lisbon Tourism Summit Debates Tourism and the Digital Transition
The Travel Daily News website reported that the Lisbon Tourism Summit will focus on the digitalization of tourism and innovative solutions to improve the tourist experience. It will also host the closing of the Journey 2021 edition – an open innovation program managed by the collaborative innovation consultancy Beta-i that connects leading tourism-related companies (such as Pestana Hotel Group, Selina, Parques de Sintra, Grupo Barraqueiro, Unicre and Visa), and worldwide tech startups to develop new solutions. Two pilot projects from Parques de Sintra and Grupo Barraqueiro will be presented at the summit. This open innovation program began in January 2021 and has so far involved 14 startups from countries such as Portugal, Israel, Spain, France, United Arab Emirates, United States, United Kingdom, and Russia.
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