New “Organizational Moonshots” Course

The UC Berkeley website reported that Berkeley Haas Business School adjunct professor Henry Chesbrough, who directs the Garwood Center for Corporate Innovation and is known as the father of “Open Innovation,” has made the concept of a “Moonshot” the center of a new course called “Organizational Moonshots.” “I wanted students to be aware that there are alternatives to the highly incremental, very short-term approach to innovation that I’ve observed in corporate America,” says Chesbrough. “Moonshots can be done in many different ways and they don’t always require a huge bureaucratic organization behind you.” To bring these ideas to life, Chesbrough invited innovation leaders who inspire him. “He starts with this very ethereal idea and then brings in speakers that make these ideas seem very possible,” said MBA student Chandana Haque. “You come out of the lecture thinking, ‘Wow, this is totally feasible. Why isn’t everyone thinking this way?’”

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