Open Innovation and Corporate Entrepreneurship
The ESADE Business School in Barcelona has announced a program on Open Innovation and Corporate Entrepreneurship. Creating new markets, embracing new business models, and identifying new customer segments within existing business units is a major challenge. Companies that don’t innovate will die. This course provides participants with an Open Innovation and customer centric framework where, through collaboration with a variety of partners, new ventures can be created with an improved perspective and faster clock speed, outside their current corporate or start-up environment. This course is all about Creation of New Business Models for Ambitious Corporate and start-up Entrepreneurs. Faculty include Henry Chesbrough, Kenneth P. Morse and Wim Vanhaverbeke.
Click here for a full description of the program.
