What is Open Innovation and Why Does It Matter?
The Analytics Insight website noted that innovation is at its peak. Earlier, companies would keep their blueprints, R&D, strategies, and other intellectual properties locked inside the walls of the organizations. But thanks to advancing technologies, social media, other invaluable resources like customer feedback readily available, those boundaries are disappearing. Knowledge is flowing from company to company and relationships are becoming stronger in the industry. This changing way of business is creating a new world of open innovation.