GE and IBM on Innovation
The Drum website reported on an example where GE reached beyond its borders with the open innovation challenge. “We have ten open innovation challenges in our Ecomagination team,” a GE spokesperson said. “If we don’t have the expertise – full time – we ask if someone from the outside can come up an idea. In one instance we wanted to reduce the weight of an aircraft engine bracket in a way our scientist had not thought of. An outside company came up with the design. Through open innovation, we are able to access expertise. “
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