How Open Innovation Can Open Doors For You
This article on the website “Smashing Entrepreneur” describes some of the factors that emerged in the past few years that paved the way for Open Innovation paradigms and lays out some steps for turning ideas into a reality through open innovation. There’s also a video from the former CEO of Procter and Gamble, A.G. Lafley, describing how P&G has made use of Open Innovation in licensing ideas.
Click here to read the full article.
