Leveraging an Open Innovation Portal to Build an Innovation Ecosystem
The yet2 site reported that Mondeléz International, the snack food and beverage manufacturer, has two separate open innovation portals that play a key role in the company’s strategic initiative and mission to empower people to snack right. These portals also serve as vital components in the company’s commitment and process to building an innovation ecosystem that incorporates startups, small brands and more. SnackFutures, the company’s new innovation and investment hub “has three tenets: invent, reinvent and venture” and was “designed to disrupt the traditional consumer packaged goods model.”A web discussion will take place on Thursday, September 26, 2019 that will feature three innovation leaders at Mondeléz International and the company’s SnackFutures group.
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