Here’s What Corporate Innovators Plan to Spend Their Money on in 2022

The Sifted website reported that one of the best parts of the annual Corporate Startup Stars Awards is sitting down with the heads of innovation from the world’s 50 most innovative companies and asking them about their plans. It is great insight into what is and isn’t working in the world of open innovation. This is what we learnt this year. While innovation leaders have been successful in getting business units across their companies involved with open innovation and startups (93% reported this to be the case), they are still being hampered by rigid internal processes and lack of resources (innovation teams are still small). Some 43% of respondents said a corporate culture of risk aversion was the main cultural barrier to innovation.

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