Open Innovation Platform Design
The Amcis 2021 website noted that user experience design is one of the critical success factors for online communities, and innovation community is not an exception. Focusing on a users’ needs, values, and abilities in User Interface/User Experience (UI/UX) design has proved to encourage user engagement, maintain their participation and enhance the quality of the contribution. The findings revealed the importance of 21 UI/UX elements in designing Social Product Development platforms. The results shed light on the importance of UI/UX in open innovation platform design and governance.
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