Sustaining Innovation: Creativity among Employees of SMEs

The Journal of Open Innovation posted an article which compares creativity experiences and perceptions among employees of small and medium-sized enterprises (SME) and students in higher education institutions.  The findings indicate a majority in both groups have not received prior instruction in creativity and that employees of SMEs have less interest in receiving creative instructions. There is consensus among both groups that group work will result in greater creative performance. Ambiguity of customer needs or requirement was a factor most often cited to impede creative performance of teams in SMEs. Results from this study were used to make recommendations to improve practice and learning creativity in SMEs.

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