What Firms Can Learn From R&D About Open Innovation
The Anne ter Wal website noted that open innovation is part of a corporation’s formal strategy. In a desire to enlarge the pool of ideas that companies can use to generate new product or service offerings, managers encourage their R&D staff to go out and hunt for valuable external knowledge. However, scientists and engineers tasked to implement that strategy may often get little guidance as to how they should go about building external partnerships and getting the conversation with external parties started. The shift to open innovation that many organizations expect from their R&D staff has brought about a fundamental change to the nature of their day-to-day work.
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